The Online Activist

You are browsing the archives of 2010 April.

The protest songs of the mobile age, political ring tones have become an effective method to deliver a political message. By sampling a short statement from a politician, the ring tone is reminds all in hearing distance of a famous quote or misquote.

Ten tactics shows original ways to capture attention and communicate a cause. By Understanding your connections and relationships you can make the most of your networks.

Two stories show how this tactic and different tools can be used to turn information into action.

Ten tactics shows original ways to capture attention and communicate a cause. Use Humour to affect a diverse audience. With luck, your message will spread virally.

In the UK today, raising money for charity has become a professional business. The morning mail is full of charity tickets to be sold. On the way to work, street corners “chuggers” solicit donations. Charitable flower sellers pester people out for the evening.

Ten tactics shows original ways to capture attention and communicate a cause. Tactic four gives an issue depth and emotional resonance.